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Air Jordan - Wikipedia. Air Jordan is a brand of basketball footwear and athletic clothing produced by Nike and endorsed and created for Chicago Bulls and Washington Wizards basketball player Michael Jordan. The original Air Jordan I sneaker, produced for Jordan in 1.
The shoes were designed for Nike by Peter Moore, Tinker Hatfield, and Bruce Kilgore. To date Nike owns all Jordan operations.
Product history. The Jordan brand sponsors 2. NBA players, including Jimmy Butler, Chris Paul, Blake Griffin, Kawhi Leonard, Russell Westbrook, and Carmelo Anthony.
They also endorse Nike Air Jordan products. Also they sponsor other leagues such as the MLB, NFL, NASCAR and the WNBA. Air Jordan I, (Royal Blue Colorway)The Air Jordan 1 was first produced for Michael Jordan in 1. It was designed by Peter C. After the Nike Air Ship was banned, Michael Jordan and Nike introduced the Jordan 1 in color ways with more white such as the . They used the Nike Air Ship's banning as a promotional tool in advertisements hinting that the shoes gave an unfair competitive advantage for the Jordan 1 and that whoever wore them had a certain edginess associated with outlaw activities. The Air Jordan I was originally released on the market from 1.
Then retro- ed in 1. Nike Air Jordan II, (White/Red Colorway)The success of the Air Jordan 1 encouraged Nike to release the New Air Jordan in 1. Designed by Peter Moore and Bruce Kilgore, the original Air Jordan II was unique in that it was made in Italy giving the shoe a luxury feel. The Air Jordan 2 also retailed with a full length encapsulated Nike air bubble for maximum comfort. The Air Jordan 2 was the first Jordan not to have the Nike swoosh on the upper. The Air Jordan II was originally retailed at $1.
The Air Jordan was originally released from 1. The model was revived from obscurity when Air Jordan collaborated with Just Don to create the Just Don x Air Jordan 2. The shoe featured premium blue quilted leather inspired by a Chanel handbag and released in very limited numbers on January 3. The shoe was released again in a Beach colourway bundled with a premium snapback and gold pin for $6. January 3. 0, 2. 01. Then retro- ed in 1.
By that time Michael Jordan was ready to leave Nike, but the Jordan III changed his mind. It was the first Air Jordan to feature a visible air unit on the heel, the new Jumpman logo, an elephant print trim and tumble leather to give it a luxury look.
The Air Jordan III was also famous for the humorous ads depicting Spike Lee as Mars Blackmon, the character he played in his film 'She's Gotta Have It'. This campaign was known as the . These were the first Jordan's to feature the . These were said to be Michael Jordan's favorite shoes, he wore them during the 1. Dunk Championship and many other events in his basketball career. The Air Jordan III's had poor sales when first reintroduced in 1.
On their second reintroduction in 2. The same year also saw the reintroduced versions of the Air Jordan III's in two monotone colorways, all black and all white, nicknamed the . It was an international- only release, meaning they were not sold in the US. In 2. 01. 1, the brand released a Black History Month (BHM) Air Jordan III colorway in commemoration of the 3. Black History Month. The sneaker is black with gold trim and stitching as well as laser print around the toe and heel.
The BHM III was a very limited release and there was said to have been no more than 3,0. Also, the same year saw the release of the . The Stealth colorway of the III was released in September and the Black Cements were released in November.
In 2. 01. 3, Jordan released a special edition of the Jordan III this shoe was deemed the Air Jordan III . The multiple retros and new colorways have been released in 1. Designed by Tinker Hatfield, it was the first Air Jordan released on the global market. It had four colorways: White/ Black- Cement Grey, Black/Cement Grey, White/Fire Red- Black, and Off White/Military Blue. Nike featured director and actor Spike Lee in ads for AJ IV. Lee had featured the shoe in his movie Do The Right Thing. The Air Jordan Bordeaux .
In 2. 01. 2 a Cavalier colorway dubbed the . Recent retroed colorways are the Retro 4 . Some elements were carried over from the Air Jordan IV, but overall they were a completely new look. Some of its new features were a reflective tongue, translucent rubber soles and lace locks. The soles gave them a new look, but it yellowed over time when exposed to moisture and were the source of many complaints early on due to the slippery nature of the soles when collecting dust. Hatfield is believed to have drawn inspiration for the Air Jordan V from World War II fighter planes, which was most notably visible in the shark teeth shapes on the midsole. The Air Jordan V was reintroduced in 2.
Michael Jordan's high school (Laney High) colors. In 2. 00. 6 several V's were reintroduced, including the LS .
Along with the latter, a very limited laser design and the black/metallic/fire red colorways were released in early 2. In the month of May 2.
Air Jordan confirmed the release of an . The retail price was $3. The Air Jordan V was originally released in 1. It was retroed in 2. The Air Jordan V saw a lot of use in popular sitcom The Fresh Prince of Bel- Air. During many episodes you can see Will Smith wearing the 'metallic silver', 'grape', and 'fire red' colorway. To pay tribute to his character, Jordan released the Air Jordan 5 Bel Air in 2.
The Original 5 colorways were: Black/Infrared, White/Infrared, White/ Carmine- Black, White/Sport Blue, and Off White/Maroon. The Air Jordan VI introduced a reinforcement around the toe, It had two holes in the tongue, and a molded heel tab on the back of the sneaker (demanded by Jordan so it wouldn't hit his Achilles tendon). Like the Air Jordan V this sneaker also had Clear rubber/. The Air Jordan VI was the last Air Jordan to feature the Nike Air logo on it. Later that year the Bulls defeated the Lakers in the 1.
NBA Finals, with Jordan (wearing the Black/Infrared) named as the most valuable player. That was also the first NBA Championship won by Jordan and the Bulls. The Jordan VI was also seen in the film White Men Can't Jump, which was produced in 1.
The Air Jordan VI has been retro- ed many times since its original release in 1. Notable releases were in 2.
Black Infrared Colorway. In addition to a Porsche- inspired rear pull tab and visible air the Air Jordan VI was the first Jordan with an inner bootie. The Air Jordan VI was originally released in 1. It was retro- ed in 2. The Air Jordan VI saw much of screen time in 2.
Creed. Adonis Johnson (Michael B. Jordan) can be seen sporting the black/infrared and the white/varsity red- black colorway through most of the movie. The VI also had Sakuragi's number 1. This shoe introduced the huarache technology which allowed the shoes to better conform to the user's foot.
A few things were no longer featured on the new model, such as the visible air sole, the Nike Air logo, and the yellowing soles. This was the first Air- Jordan in the line that did not have any distinctive . The VIIs were also known for a successful ad campaign in which Bugs Bunny appeared alongside Michael Jordan to market the shoes.
When Jordan went to compete at the 1. Barcelona Olympics to play for the US Men's Basketball Team (also known as the . Also in 2. 00. 8 Nike released a black and blue pair owned only by Cheikh Mback. Other colorways are confirmed for a 2. It was retro- ed in 2. The eighth model of the Air Jordan was noticeably heavier than its predecessors.
This shoe had a lot more detail than most of the earlier Air Jordan's such as two crossover straps on each shoe and a Jumpman. Thus the Air Jordan VIII model became known as the . This shoe contains a full length air sole, polyurethane midsole, polycarbonate shank plate, and two crossover straps (for added support and more custom fit). The Air Jordan VIII was originally released in 1. It was retro- ed in 2. Jordan never played an NBA season wearing these shoes.
This model was inspired by baseball cleats that Jordan wore when playing minor- league baseball. Like the VII and VIII models, the Air Jordan IX featured an inner sock sleeve and nubuck accents. The sole featured different symbols and languages of different countries. The Air Jordan IX has been the shoe chosen to adorn Jordan's feet for his statue outside of the United Center in Chicago.
In popular culture, in the children's movie The Little Rascals one of the bullies, Butch is wearing a pair of these shoes. American rap icon Tupac Shakur also wore Air Jordans in a popular . It was retro- ed in 2. It was the first Air Jordan to feature a lightweight phylon midsole. The shoe also featured all of Michael Jordan's accomplishments on the outsole of the shoe.
In 2. 01. 2, the Air Jordan X was re- released. They are dubbed the .
The lacing and tongue are completely black, and the red inner lining contrasts with the red inserts on the outsole. The outsole's design features a striped (wavy) design, which list many of Jordan's accomplishments. They retailed at $1. The Air Jordan X was released again in an OVO collaboration in 2. The Air Jordan X was originally released from 1. It was retro- ed in 2. When the shoe launched, Michael Jordan (retired from basketball by then) was trying in minor baseball leagues.
Hatfield designed the sneaker waiting for Jordan to come back and hoping he would play in them. The ballistic mesh upper of the sneaker was meant to make the Air Jordan XI lighter and more durable than the past sneakers.
Further changes came with the use of a carbon fiber spring plate in the clear out sole, giving the shoe better torque when turning on the court. The highlight and arguably most well- known aspect of the shoe is the patent leather mudguard.
Patent leather was lightweight, when compared to genuine leather, and also tended not to stretch as much – a property to help keep the foot within the bounds of the shoe bed during direction changes on the court. The patent leather gave the XI a .
Built to be incredibly lightweight, the Mamba features responsive Lunarlon foam with flex grooves to enhance natural motion. The unique stretch- mesh inner sleeve provides a snug fit. Maintain stability thanks to the Flyweave upper construction with TPU threads for lightweight durability.?